New 2018 SEO Workshop dates – new format
10+ sell-out SEO Workshops over the past 2 years!
“Most of my weddings are a result of my ranking at the top of page one for ‘London Wedding Photographer’. David’s workshop has given me a vital insight into the tools and techniques I need to employ to maintain and improve my search engine results”
“There’s no way I’m giving you a testimonial – you’re my websites best kept secret!”
“David has a refreshingly honest approach to SEO that identified key areas I needed to improve. His no-nonsense methods clearly work wonders as I climbed from page 10 of Google to Number 1 – Top Spot for Liverpool”
What is SEO?
Search Engine Optimisation (SEO) is possibly the most important form of marketing which enables your website to be seen and identified by search engines (mainly Google), so when prospective couples search the internet for suppliers or information that might help plan their wedding, your website is thrust upon them. There are an enormous amount of wedding photography websites out there, all wanting to be higher up the Google rankings to be seen by couples, but only the websites with effective SEO strategies will be in the top 10.
Can I do it myself?
Yes, totally! It does take lots of hard work to be able to rank well on Google, but this can be done on your own. There are SEO companies out there who can do this for you, but in the long term this is a very expensive option. By learning and implementing good SEO strategies yourself, you can monitor it’s progress anytime you wish, and you are set-up to continue Google SEO strategies throughout your career, without relying on others to do it for you.
SEO for Wedding Photographers Workshop Details
A full day SEO for wedding photographers workshop. Starting from the ground up – the course is aimed at all abilities. Approximately 6 or 7 hours is needed to go over everything in enough detail for you to walk away confident with what to do. If you feel you know very little about SEO then we will be covering the basics first. For anyone who already knows a good amount of SEO knowledge, by starting from the beginning this will ensure you won’t have any gaps or holes in your strategy. It might also iron out any misconceptions you might have. The workshop will be also going into much more detail and advanced strategies that will help rank you higher than your competitors.
- General philosophy and understanding Google
- How couples use Google
- SEO vs user experience vs time
- Onsite and offsite strategies
- Core website ranking
- Individual blog post ranking
- Writing Google-friendly content
- Optimising key wording
- Structuring posts and pages
- Categorising & tagging
- Using images and alt text
- Social media and SEO
- Building back-links
- Using internal links
- Integration of videos (Youtube/Vimeo)
- Beneficial plugins
- Minimising any negative impact from future Google updates
- General misconceptions
- Monitoring your results
- Q+A all day
- Tea, coffee and a big lunch
As well as this, I will be going over in detail my own SEO strategy and how I have implemented it to my website.
What if I’m not WordPress?
Not a problem at all. SEO is the same regardless of what format your website is. My teachings and philosophies are exactly the same. My own website is WordPress, which means I will be using this in many of my examples, however previous attendees of the workshop who are not WordPress have said they could easily see how it translated to their own websites.
I’m a successful wedding photographer based in the north-west who uses SEO as the core source for filling my diary, shooting over 50 weddings a year for the past 5 years.
- Rank number 1 for ‘Manchester Wedding Photographer’ and most of its variations, including supplemented keywords such as ‘best’ or ‘top’.
- Rank number 1 or 2 for ‘North West Wedding Photographer’ and its variations like above.
- Rank number 1 or 2 for over 40 wedding venues and the keyword variations.
- Rank page 1 for over 60 wedding venues.
- 150-250 organic Google hits a day to my website
- I had 1800 enquiries over 2015, 1750 over 2016, approx 70% of which have found me due to a strong SEO ranking.
“David’s workshop is excellent. Google is incredibly confusing for us photographers, however David provided clear and concise information on how to improve a websites rankings and optimise wedding venue blog posts. I’m so glad I booked on this course and would highly recommend it to anyone!”
“The training workshop was actually the best training I’ve done since I started out. I largely come away from workshops feeling like I’ve been in a scrum, but I can honestly say that your delivery meant that I took so much on board, and I’m now chomping at the bit to put it all into action. Top guy also, and I think you are a great educator!”
Booking on a Workshop
There is a new format for 2018. I will be hosting full-day workshops for a maximum of 3 people on a single day. This way we can really start to target your own SEO needs on the day. These will be hosted at my Studio at home in South-west Manchester (M41 5TW). There are lots of dates available, and once three people have booked a date, that date is then full booked. Here are the dates:
Tuesday 23rd January – SOLD OUT
Monday 5th February – 2 places remaining
Tuesday 27th February – 3 places remaining
Monday 12th March – 3 places remaining
Monday 16th April – 3 places remaining
Tuesday 24th April – 3 places remaining
Tuesday 15th May – 3 places remaining
Tuesday 22nd May – 3 places remaining
£100 deposit on booking, the remaining balance due 2 weeks before.
The day will start at 10am and finish approx 4:30/5pm. Lunch, drinks and refreshments included.
Book your place or join the Mailing List
Retouch Service (http://retouch-service.com/) – the best image processors I have found anywhere in the world. Based in Russia and super efficient, edit to a high standard, and slightly cheaper than most companies that offer outsourced editing. Use the coupon code ‘RS-HALF‘ to get your first wedding half price after your 100 image free trial.
JPEGmini (http://www.jpegmini.com/) – unbelievable software that crunches your JPEG down to the fraction of its original size but keeping the quality high. Great for blogs and for increasing page load speeds. Great for SEO. Use the voucher code ‘STUBBS20‘ to get 20% off an order of the Pro version. A FREE Pro version will be given away to one lucky winner at every workshop.
Social Runner (https://socialrunner.net/) – a fantastic service that takes control of your Instagram account and interact on your behalf to help boost real likes and genuine followers. use the discount code ‘STUBBS15‘ to get a 15% discount off any of their services. A FREE subscription to their 1 month service will be given away to one lucky winner at every workshop.
New: Grizzly Bear Design (http://grizzlybeardesign.co.uk/) – Manchester based branding and website design company for creatives, working with some of the best wedding photographers from all over the world.
Sometimes the contact form does not work on mobile devices, if this is the case then please email me.
Email with the subject title as ‘SEO WORKSHOP’
Interested in other wedding photography training and mentoring?
I offer a range of training programs and workshops including 1-2-1 skype consultations and long-term mentoring which includes the opportunity to second shoot regularly. Please see my Training Page for more information.